Strategies for competing in international markets

Assalamualaikum.....for this lecture i can understand primary reason companies choose to compete in international markets. Among of reason :

1) to gain access to new customers

2) to further exploit core competencies

3) to spread business risk across a wider market base

4) to gain access to resources and capabilities located in foreign markets

5) to achieve lpwer costs through economies of scale, experience and increased purchasing power

Competing internationally

3 strategic approaches

-multidomestic strategy

-global strategy

-transnational strategy