Strengthening of a company's competitive position

Assalamualaikum.....ok for this topic as we know as a company should have more strength in competitive position.Firstly,the company should making choices that complement a competitive approach and maximize the power of strategy. Among from that

1) offensive and defensive competitive action

2) competitive dynamics and the timing of strategic moves

3) scope of operations along the industry's value chain

Considering strategy enhancing measures

        •Whether and when to go on the offensive.

        •Whether and when to employ defensive strategies.

        •When to undertake strategic moves—first mover, a fast follower, or a late                               mover.

        •Whether to merge with or acquire another firm.

        •Whether to integrate backward or forward into more stages of the industry's activity chain

        •Which value chain activities, if any, should be outsourced.

        •Whether to enter into strategic alliances or  partnership arrangements.

Blue-ocean strategy 

A special kind of offensive

A blue ocean strategy offers growth in revenues and profits by discovering or inventing new industry segments that create altogether new demand

Timing a firm's offensive and defensive strategic moves

1) knowing when to make a strategic move is as crucial as knowing what move to make

2) moving first is no guarantee of success or competitive advantage

3) the risks of moving first to stake out a monopoly position must be carefully weighed

Strengthening a firm's market position via its scope of operations

1) range of its activities performed internally

2) breadth of its product and service offerings

3) extent of its geographic market presence and its mix of businesses

4) size of its competitive footprint on its market or industry